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# The Social Fairy

Community Management & Online Marketing to People

## Sitemaps

- [XML Sitemap](https://socialfairy.com/sitemap.xml): Contains all public & indexable URLs for this website.

## Posts

- [לעבוד עם זברות,  או - ניהול קהילות בפיג'מה](https://socialfairy.com/ניהול-קהילות-במיקור-חוץ/) - את הפוסט הזה אני כותבת הרבה זמן אחרי שהיה צריך לפרסם אותו. דחיתי את הכתיבה שלו שוב ושוב גם כי אני עמוסת עבודה (וזה מצוין) וגם כי קיוויתי שאם אמתין קצת, משהו בתרבות ההעסקה הישראלית בכלל ובתחום ניהול הקהילות בישראל בפרט ישתנה. לצערי זה לא קורה והחלטתי לכתוב את הפוסט הזה מהמקום המאוד אישי ולפעמים
- [The Social Fairy is Now Part of the Engagement Strategy Group](https://socialfairy.com/the-social-fairy-is-now-part-of-the-engagement-strategy-group/) - Israel, 2015 The Social Fairy is part of ENGSTR Consulting SRL (The Engagement Strategy group) since 2015. It is the Training branch of The Engagement Strategy group, dedicated to training C-Level executives in the art of Community development and using communities as engines of growth (business, marketing and more). Originally founded by Elinor Cohen, also
- [מה בין ניהול קהילה למיתוג מעסיק](https://socialfairy.com/מה-בין-ניהול-קהילה-למיתוג-מעסיק/) - מיתוג מעסיק הוא התחום החם החדש בישראל. נוטים להתייחס אליו כאל "שיווק" לעובדים פוטנציאליים. הבעיה עם התפיסה הזו היא שהיא מפספסת המון דברים בדרך וחבל.
- [Authenticity, Leadership and Community Management](https://socialfairy.com/authenticity-leadership-community-management/) - In my last post I said a community is a living organism, because it’s made up of people and because it evolves. These people are all gathered around a mutual interest and cause. It is, therefore, only logical that a true community manager is first and foremost a part of the community. The community manager
- [Marketing 101 - Stand out or get out!](https://socialfairy.com/marketing-101/) - Seth Godin, the marketing guru whom I avidly follow, is quoted to have said: “You can either Fit In or Stand Out. Not both”. I think he couldn’t be more correct. It isn’t easy to re-invent your strategy, marketing, branding and messages in order to stand out; and I know this from first hand experience.
- [ניהול קהילות כתפיסה מחשבתית וכמודל אסטרטגי](https://socialfairy.com/ניהול-קהילות-כתפיסה-מחשבתית-וכמודל-אס/) - ניהול קהילות – התחום שבו אני עוסקת “רשמית” כבר משנת 2011 ועוד שנים לפני זה בלי לדעת בכלל שככה קוראים לזה – הולך ונהיה חם יותר ויותר וזה משמח אותי מאוד. אבל עדיין, כאשר אני מדברת על “ניהול קהילות” עם אנשים, אפשר לראות דיכוטומיה ברורה בין שני סוגים של הבנות: אנשים שמבינים ומפרשים את המושג
- [Engagement Strategy for brands’ Online Marketing](https://socialfairy.com/engagement-strategy-for-brands-online-marketing/) - If you head your own business or lead your own brand, chances are you are aware of the crucial part social media marketing plays in your overall marketing strategy. You may even already be aware of the difference between social media management and community management. If that is the case, then you also understand that
- [ניהול קהילות ככלי שיווקי](https://socialfairy.com/ניהול-קהילות-ככלי-שיווקי/) - מי שמכיר אותי שומע ממני הרבה את הביטוי “ניהול קהילות”. אני יודעת שאני נשמעת כמו תקליט שבור לפעמים, אבל אני באמת מאמינה בכוחן של קהילות ובהבדל העצום הטמון בין ניהול קהילה לבין ניהול מדיה חברתית או סתם “שיווק” (אונליין או אופליין). כבר כתבתי רבות על קהילות ומה זו קהילה, מה מבדיל בין “קהילה” אמיתית לבין
- [Social Media Management Vs. Community Management](https://socialfairy.com/social-media-management/) - [This post was originally posted by me on Linkedin: http://linkd.in/1vU6bXE] I often find myself having to explain potential clients what it is I do as a community manager (and why it sometimes costs more than what other professionals offer). I found this great piece from the Community Roundtable this morning. It’s not a new piece but
- [ניהול קהילות הוא נערת הגומי של עולם השיווק](https://socialfairy.com/ניהול-קהילות-הוא-נערת-הגומי-של-עולם-השי/) - על גמישות לעומת אסטרטגיה וניהול קהילות כגישה שיווקית ניהול קהילות הופך לביטוי שנשמע יותר ויותר במחוזותינו וזה מצד אחד מרגש ומשמח ומצד שני מפחיד. למה מפחיד? כי יותר ויותר אנשים שידם "קלה על המקלדת" משתמשים בביטוי לתיאור שירותים שונים או מצבים שונים שבינם לבין ניהול קהילות הקשר קלוש אם בכלל קיים. עדיין, זה מאוד
- [?ניהול קהילות  - איך בונים קהילה](https://socialfairy.com/ניהול-קהילות-איך-בונים-קהילה/) - המאמר הזה נכתב בעקבות סדנה שהעברתי במסגרת יום עיון של עמותת איילת ליועצי קריירה. בזמן האחרון לא מעט אנשים מבקשים להיות יזמים (מה זה בכלל "יזם"? – זה לפוסט אחר!) ויועצי הקריירה מוצאים את עצמם מהלכים על קרקע לא מוכרת. במסגרת יום העיון האחרון שהוקדש כולו ליזמות והתקיים ב – 27 בסטפמבר, הוזמנתי להעביר
- [פודקאסט ניהול קהילות "קומוניקאסט" פרק 4 - שיחה של אלינור כהן וטליה תורג'מן](https://socialfairy.com/פודקאסט-ניהול-קהילות-קומוניקאסט-פרק-4/) - היה לי העונג והכבוד להתארח בפודקאסט ניהול הקהילות של טליה תורג'מן, Communicast, ולדבר איתה על מה זה ניהול קהילות בשבילי, איפה הכל התחיל ואיך, על כוחן של קהילות ככלי שיווקי מחוץ לארגון ובתוך הארגון ועל שבט הפנטזיה שלי. להאזנה לפודקאסט (41 דקות של שיחה מרתקת שעברו לנו מהר מדי) אתם מוזמנים להקיש כאן. למי
- [ניהול קהילה או ניהול קהילות - מילת הבאז החדשה והאם אפשר ללמד את זה בקורס](https://socialfairy.com/ניהול-קהילה-או-ניהול-קהילות-מילת-הבאז/) - ניהול קהילה - מילת הבאז החדשה כמנהלת קהילות, אחת הראשונות בארץ (ויש בין לקוחותיי שאומרים אחת המובילות), תהיתי פעמים רבות על המשמעות של הביטוי הזה לאנשים בישראל, ובשאלה: האם אפשר ללמד ניהול קהילה. בפנטזיה הפרועה שלי תמיד רציתי להכשיר מנהלי קהילות כדי להעשיר את עולם השיווק אונליין בישראל. אני חושבת שניהול קהילות הוא תחום
- [VentureSpell - The Social Fairy's Unique Programs for Technology/Business Accelerators  and Start-Ups](https://socialfairy.com/venturespell-social-fairys-unique-programs-technologybusiness-accelerators-start-ups/) - Over the past 3 years The Social Fairy has been a partner to the growth and success of numerous start-ups. The Social Fairy also works with one of Israel's leading Technology incubators, communal work spaces, an Accelerator program and is connecting Start ups to Investors, when possible. From overall strategy and even business plans and
- [Community Management – no course in the world can teach you that!](https://socialfairy.com/community-management-no-course-world-can-teach/) - So, here's the thing (starting with the bottom line first): Being a community manager is something you have to be born with. You can be trained in the tools of the trade, but the essence has to be there. In that sense, if you are a social media manager, who also does "customer service"
- [אז, מה את עושה כל היום או: איזה שירותים אפשר לקבל מפיית הסושיאל](https://socialfairy.com/אז-מה-את-עושה-כל-היום-או-איזה-שירותים-אפ/) - פעמים רבות עולות שאלות לגבי תכולת העבודה שאנו מציעים בכל שירות. אין לנו מחירון, וכל הצעת מחיר שאנו מוציאים היא שונה מהאחרות, מפני שהאני מאמין העיקרי שלנו הוא, כמנהלי קהילות, שהפתרון המלא ותמהיל השירותים האופטימלי צריכים להיות מותאמים לכל לקוח לפי נישת הפעילות , הדרישות והתקציב. אבל בכל זאת, כדי לתת מסגרת כללית ותובנות
- [Why I write (and why you should start writing too!)](https://socialfairy.com/write-start-writing/) - “Actions speak louder than words” and “A picture’s worth a thousand words” are just two of the principles most of us live by, be it because we actually believe in them or because we’ve been conditioned to believe in them. I’m all for good deeds, actions and pictures (I love taking them and drawing them
- [Decoding the Genome of Social Networking (online and offline)](https://socialfairy.com/decoding-genome-social-networking-online-offline/) - Back in 2012 when I was called to give my first talk about social media / social networking, I knew I wanted to talk about the topic from my unique point of view as a Community Manager. With it being my first public speaking engagement about social media, I wanted to make sure I create a
- [#Facebook tip: What NOT to do when an angry client writes on your page (based on a true story)](https://socialfairy.com/facebook-tip-angry-client-writes-page-based-true-story/) - This post has been cooking up in my head for the last week and yesterday I decided to actually write it. I apologize in advance if it’s a long one, as I need to tell you the background story, but I’ll try to keep it as short as I can :) I will start with
- [Stop wasting your time (and mine)! Thoughts on #marketing, stories and #people](https://socialfairy.com/stop-wasting-time-mine-thoughts-marketing-stories-people/) - I meet many people in various sectors, doing different kinds of business and I get to communicate with many brands. Almost always the meeting starts with a “tell me what you do” – usually from the CEO or otherwise business representative looking to perhaps hire me and my company for consults or community management service.
- [Community Management as a tool for conversion and retention](https://socialfairy.com/community-management-tool-conversion-retention/) - A few days ago I saw a quote from Brian Solis saying: "Live your brand the way your customer is". Brian could not be more right, but sadly this could not be more different and distant from the way online marketing is practiced, at least around me. Community Management is often perceived as being "social
- [Community Management - When a game is no more](https://socialfairy.com/community-management-game/) - My love affair with community management began when I worked for an indie gaming studio. The studio had since closed and the games are no more, but the community remains and so does the community manager.... This is my first post here so it is an introduction. It is also my view of community
- [Creating new worlds – writing for meaning](https://socialfairy.com/creating-new-worlds-writing-meaning/) - My view of community management (which is my passion and my calling) is integrative. When I say that, I mean that I am not just a social media manager or just a copywriter, blogger or content marketer. I don’t just set up and run campaigns on Facebook or promote events and I certainly don’t create
- [סוף מעשה במחשבה תחילה – או למה לא יוצאים למסע המופלא של יזמות ללא אסטרטגיה עסקית](https://socialfairy.com/סוף-מעשה-במחשבה-תחילה-או-למה-לא-יוצאי/) - כולנו מכירים את הפתגם "סוף מעשה במחשבה תחילה" אבל כמה מאיתנו באמת מיישמים אותו בחיי היום יום ובמיוחד בחיי העסק שלנו? הפוסט הזה ידבר על אסטרטגיה ולמה זה בכלל חשוב. מתי מתחילים לחשוב על אסטרטגיה עסקית, איך עושים את זה ולמה זה הדבר הכי חשוב שיקבע אם העסק שלכם יצליח או ייכשל. זה נשמע
- [How to establish Thought Leadership](https://socialfairy.com/establish-thought-leadership/) - Thought Leadership is one of the strongest buzzwords in the content marketing. When someone is considered to be a thought leader in a specific field it means that this person is thought to have a body of knowledge and authority regarding certain topics. A blog written by such person will often become an “authority blog”
- [Writing a Business Plan – A Few Tips for Beginners](https://socialfairy.com/writing-business-plan-tips-beginners/) - Writing a business plan can be a lot of hard work, but not doing it will most likely have serious implications on the future and success of your business. Not every business or company needs a 100 pages long business plan. However, every company needs a plan that focuses on the main idea, the
- [To outsource or not to outsource your community management](https://socialfairy.com/outsource-community-management/) - Outsource Community Management - Yes or No? As a community manager working mainly with young start-up companies, I often encounter hesitant clients asking whether or not outsourcing community management (and other services) is the wise thing to do. I can understand them completely. I bet you think my immediate answer would be “yes of
- [אסטרטגיית שוק לחברות סטארט-אפ](https://socialfairy.com/אסטרטגיית-שוק-לחברות-סטארט-אפ/) - הרבה מהלקוחות שלנו הם יזמים וחברות סטארט-אפ בשלבים שונים לחייהן. אני רואה ברכה בעבודה עם חברות כאלה המייצגות את מיטב הידע, החדשנות והטכנולוגיה שיש לישראל להציע. חלק מהסטארטאפים הללו מגיעים אלינו בשלב מאוד מוקדם, שלב ה- pre-seed שבו בעצם יש רעיון, לפעמים יש הון התחלתי (אישי או מהשקעה קטנה) וברוב המקרים אין עדיין אפילו הוכחת היתכנות ובוודאי שלא אבטיפוס. חברות אחרות מגיעות אלינו בשלב שבו כבר יש אבטיפוס ולפעמים אפילו מוצר מוגמר.
- [נעים מאוד - אלינור כהן, מנהלת קהילות](https://socialfairy.com/נעים-מאוד-אלינור-כהן-מנהלת-קהילות/) - נעים מאוד, אני אלינור כהן ואני מנהלת קהילות. נכון, יש דף אודותי באנגלית פה באתר וגם קישור לכל פרופילי המדיה החברתית שלי (מוזמנים להתחבר!) אבל החלטתי לכתוב על עצמי פוסט היכרות בעברית כי יותר מדי פעמים אני נתקלת בשאלה: אז מה את בעצם עושה? את מנהלת מדיה חברתית? את מנהלת דפי פייסבוק? את משווקת
- [על מכירות, שיווק, ניהול קהילות ודינוזאורים](https://socialfairy.com/אסטרטגיה-עסקית/) - כמנהלת קהילות אני נתקלת מדי יום במבטים מבולבלים של אנשים שלא מבינים ממש מה אני עושה ומה זה יכול לתת להם. הסבר מפורט על ניהול קהילות כתבתי כבר בעבר אבל היום אני רוצה להתייחס לבלבול נוסף השולט בשוק המקומי – ההבדל בין מכירות לבין שיווק, השיווק בעולם החדש (בראיה של ניהול קהילות) ולמה הדינוזאורים
- [Rise to the challenge – start thinking of your marketing in a positive way](https://socialfairy.com/challenge-do-marketing-in-a-positive-way/) - As a community manager and a marketing professional working with many start-up companies, I often encounter the terms “problem” or "pain" in business plans, executive summaries and one pagers, or just in the day to day discourse. I am not sure whether it is a template they all use or a habit, but there is something
- [B2P (Business to People) – A necessary paradigm shift in Marketing](https://socialfairy.com/b2p-business-to-people/) - Anyone in the marketing industry is familiar with the buzz words B2B (Business to Business) and B2C (Business to Client). Today, I want to talk about a new concept that I feel is necessary and I hope is budding – B2P(Business to People). No matter what business or industry you’re in, you must be working
- [Integrity & Professionalism – The core values of a good business](https://socialfairy.com/core-values-for-business/) - Today I want to write a bit about my core values. The Social Fairy stands for integrity and professionalism. Sure enough I have more than these two values guiding me but these are the most important ones, for me at least, in my work. Now, what does this mean? Simply put it means I never make a promise
- [ניהול קהילות – מה זה בכלל ולמה אני צריך את זה](https://socialfairy.com/ניהול_קהילות-מה-זה-בכלל/) - ניהול קהילות היא נישה חדשה יחסית בתוך הג’ונגל הרחב של מדיה חברתית. בחו”ל היא תפסה תאוצה קצת יותר. בארץ – עוד לא כל כך. אולי זה קשור לתרבות הישראלית שאנחנו אוהבים כל כך אבל שמפריעה לנו להקשיב האחד לשני. אתם יודעים התרבות הזו של “אני יודע הכי טוב” ושל “אחי סמוך…יהיה בסדר”…. ניהול קהילות
- [Top 100 FREE Social Media and Marketing Resources of 2012](https://socialfairy.com/social-media-resources-2012/) - For Social Media Managers: Got this on one of the groups on LinkedIn and decided to share it. In this era of information and knowledge curation it is important to share any resource others may find useful. The Social Fairy wishes you all a prosperous 2013 filled with magic and fairy dust for success! 1.
- [Community Management, change, connection and being yourself](https://socialfairy.com/community_management-being-yourself/) - This post is inspired by several people with whom my interactions lately restarted some thinking processes in me. The first person is my close friend Hagar Shafrir, who I had the pleasure of spending much needed quality time with in the past weeks, despite our living countries apart. With both of us being at

## Pages

- [Home](https://socialfairy.com/) - Welcome Welcome to the Social Fairy, one of the oldest leading resource centers in Israel (and outside) about community management and specifically community management as part of a marketing and business development strategy. On our website you can read many informative articles about community management and marketing, both on a theoretical and on a practical
- [Elinor Cohen](https://socialfairy.com/elinor-cohen/) - Elinor Cohen An Engagement Strategist, leading Community Manager and a miracle worker. I am an eternal student and an information and knowledge junkie. Since I’ve had internet – I am a net’o’holic too. I speak 5 languages and learning my 6th these days. I’ve always had a way with words and people so the Internet
- [The Book of Spells (a.k.a Blog)](https://socialfairy.com/blog/)
- [Page not found](https://socialfairy.com/page-not-found/) - Oops! This page has magically disappeared! It looks like a mischievous fairy cast a bad spell on this page and made it go poof! You could perhaps try to use a search? Or click the logo to zap yourself back to the homepage Search:
- [About Us](https://socialfairy.com/about-community-management/) - Vision Helping brands grow, evolve and succeed by leading the field of Engagement Strategy & Community Management. Mission People are the reason we do anything. No matter what we invent, develop, or what service we offer, our end customer is always human. I believe in humanizing and personifying business. So, I aim to provide much
- [Work with me!](https://socialfairy.com/work-with-me/) - Need a consult? Many times I meet entrepreneurs and CEOs who ask me to look at their venture or brand and help them by analyzing their present status and visibility, or give them tips. I love helping brands and especially start-up companies- grow and succeed. So I decided to offer 15 – 30 minutes consults
- [The Social Fairy’s Brand Story – The birth of Magic](https://socialfairy.com/about-community-management/social-fairys-brand-story-birth-magic/) - The Gods of Community Management have been smiling upon me recently and I’ve had the privilege of giving talks and meeting with many people as a result. The two questions that always come up any time I meet someone new are: What is Community Management? How long have you been doing this and how did
- [Clients](https://socialfairy.com/clients/) - As community managers, our clients are one of our communities and our best asset. We love them all. Truly! Over the years, we’ve had the fortune to work with many start-up companies in various stages ranging from pre-seed to fully funded and working companies and from various fields from gaming, mobile apps, software, hardware and
- [Community Management FAQ](https://socialfairy.com/faq/) - Not many people know what Community Management really is, or what the difference is between that and Social Media Management. We often find ourselves having to explain what we do and what is so important about it, that every brand or business in any market segments must utilize it. So we created the following list
- [Contact](https://socialfairy.com/contact/) - Contact information E-mail: Please use our new email: engage@engstr.com Let's get Social: Facebook X Linkedin Join the Fairy Ring We don’t just call our client community “The Fairy Ring” for nothing. We are here to sprinkle our fairy dust and magic over your business and grow it together with you. To enlist a fairy to
- [Privacy Policy](https://socialfairy.com/privacy-policy-2/) - Who we are Our website address is: https://socialfairy.com. What personal data we collect and why we collect it Comments When visitors leave comments on the site we collect the data shown in the comments form, and also the visitor’s IP address and browser user agent string to help spam detection. An anonymized string created from

## Testimonials

- [Shahar Peer](https://socialfairy.com/dt_testimonials/shahar-peer/) - Elinor’s talk was refreshing and actually taught us some new things. After hearing her at the B2B insights conference we knew we had to book her for our customers round-table community meetup.
- [Shay Gabay](https://socialfairy.com/dt_testimonials/shay-gabay/) - The most interesting talk at the B2B insights conference. Gave me lots of fresh ideas and a new way to look at what we’re doing in our company.
- [Steve Ruder](https://socialfairy.com/dt_testimonials/steve-ruder/) - Elinor artfully leads marketing initiatives by offering profound knowledge, professionalism, clear objectives and structured timelines. Her vast experience and successful track record, coupled with tremendous enthusiasm and creativity, positions her as an asset to any company fortunate enough to work with her.
- [Rob Crasco](https://socialfairy.com/dt_testimonials/rob-crasco/) - I have worked with Elinor Cohen for over 2 years and I can say she is the real deal. In a sea of self-proclaimed marketing experts with little knowledge beyond being on social media, Elinor is a thoughtful seasoned professional that is a delight to work with. There is no one I know that is
- [Kira Tchernikovsky](https://socialfairy.com/dt_testimonials/kira-tchernikovsky/) - I have been Elinor’s client for over two years on behalf of a successful and expanding Fintech company. To put it plainly, Elinor and her team are professionals in community management/agile social media marketing (the services she provided our company). Elinor is always on top of new developments, yet this never distracts her from providing
- [Naor Kahana](https://socialfairy.com/dt_testimonials/naor-kahana/) - Elinor is a great marketing person, she has high discipline and can set plans, set goals and can achieve these goals and plans. Elinor is truly a team leader & focused on achieving big results. She can create a strategy and execute with tactics that ensure success. Anyone looking for a real professional Community Manager
- [Elena Bisio](https://socialfairy.com/dt_testimonials/elena-bisio/) - Elinor is simply amazing! Enthusiast, professional and prepared. I had the opportunity to have her as a mentor during my H-Farm Acceleration Program this year. Elinor did not only helped me a lot with the business but inspired to understand real goals of an entrepreneur. If you need a mentor and a good friend she
- [Alvaro Antonini, H-Farm](https://socialfairy.com/dt_testimonials/alvaro-antonini-h-farm/) - I collaborated with Elinor during the last acceleration program in H-Farm. She is one of the few mentors able to understand in no time the stage, the needs and the business troubles of startups that attended the acceleration program. Moreover Elinor is a open-minded visionary woman able not only to understand the need of the
- [Matthijs Kramer](https://socialfairy.com/dt_testimonials/matthijs-kramer/) - Elinor helped my startup company during a very valuable mentoring session. The things she said and the way she helped using the span of mere hours were both impressive and inspiring. I would certainly recommend setting up a meeting with her. It will be worth your time. Twice over.
- [Ieva Sibilla Strupule](https://socialfairy.com/dt_testimonials/ieva-sibilla-strupule/) - Elinor is an explosion of fresh ideas combined with skills she perfected over years of experience in social media marketing, brand awareness and growth hacking! The ultimate Success Package when it comes to mentoring startups! I met Elinor a few months ago and in only an hour of conversation, she gave me extremely valuable tips,
- [Michal L.](https://socialfairy.com/dt_testimonials/michal-l/) - I attended a talk Elinor from the Social Fairy gave on Social Media Marketing. She is definitely well familiar with many different tools and knows all the ins and outs of how to put them to use for marketing purposes. The talk was fascinating and I was impressed.
- [Olga Pomerantsev, Webyarok Webdesign](https://socialfairy.com/dt_testimonials/webyarok/) - I've been working with Elinor and her strategic partners for a few years now, even before the Social Fairy was created. These professionals really know what they're doing! whether it's marketing content, business development strategies or social media management.
- [Motti F.](https://socialfairy.com/dt_testimonials/motti-f/) - Working with Elinor on a crowd funding project in which she was the project manager and we supplied the content was a real pleasure. She is not only a pro’s pro and highly creative (and thus very expensive but worth every penny), she is one of the nicest people I ever had a chance to
- [Miriam S. RYB Technologies](https://socialfairy.com/dt_testimonials/miriam-s-ryb-technologies/) - Elinor is top notch Community Manager. She brought my business to a new level professionally and gave it a much needed boost. Elinor improved my website considerably and taught me how to market my business effectively. She is a pleasure to work with who always offered excellent suggestions and sound advice. Similarly, Elinor's warmth and

## Team

- [Elinor](https://socialfairy.com/dt_team/elinor/) - The Startup nation's Engagement Strategist and Community Manager. I am a person of people, words and worlds, an eternal student and an information and knowledge junkie. Since I’ve had internet – I am a net’o'holic too. I speak 5 languages and learning my 6th these days. I’ve always had a way with words and people

## Slideshows

- [Porthole](https://socialfairy.com/dt_slideshow/porthole/)
- [metro 07](https://socialfairy.com/dt_slideshow/metro-07/)
- [metro 06](https://socialfairy.com/dt_slideshow/metro-06/)
- [metro 05](https://socialfairy.com/dt_slideshow/metro-05/)
- [metro 04](https://socialfairy.com/dt_slideshow/metro-04/)
- [metro 03](https://socialfairy.com/dt_slideshow/metro-03/)
- [metro 02](https://socialfairy.com/dt_slideshow/metro-02/)
- [metro 01](https://socialfairy.com/dt_slideshow/metro01/)
- [3d](https://socialfairy.com/dt_slideshow/3d/)

## Photo Albums

- [About](https://socialfairy.com/dt_gallery/about/)

## Categories

- [Business Development](https://socialfairy.com/category/business-development/) - Business Development is more than about plans, summaries and budgets. It’s about strategy, long term thinking, competitive analysis and meaningful actions
- [Community Management](https://socialfairy.com/category/community-management/) - Our thoughts about community management both from the community manager’s point of view but also, some times, from the community member’s point of view.
- [Content Marketing](https://socialfairy.com/category/content-marketing/) - Content is King and Distributions is its Queen. The Social Fairy focuses on telling real stories to real people. Making content count.
- [Elinor Cohen](https://socialfairy.com/category/elinor-cohen/) - Elinor Cohen is the founder of the Social Fairy. Elinor is an experienced community manager and social media strategist, spreading some marketing magic and fairy dust all over the web.
- [Engagement Strategy](https://socialfairy.com/category/engagement-strategy/)
- [Featured Stories](https://socialfairy.com/category/featured-stories/) - The Fairy’s posts on other blogs and magazines.
- [Gamasutra](https://socialfairy.com/category/featured-stories/gamasutra/) - The Fairy’s take on Community Management in the Gaming world
- [Guest Posts](https://socialfairy.com/category/guest-posts/) - This category is where guest posts from leading bloggers in various industries will appear from time to time. Want to write a guest post? email us at: info@socialfairy.com
- [LinkedIn](https://socialfairy.com/category/featured-stories/linkedin/) - The Fairy’s posts on LinkedIn. Follow the fairy by clicking the post!
- [Startups](https://socialfairy.com/category/startups/) - Posts about Start-up culture, ventures, what it’s like to be a start-up or work with one, tips for budget tight projects and more!
- [The Social Fairy Blog](https://socialfairy.com/category/blog/) - The place for fairy rants, potion recipes and magic spells
- [ניהול קהילות](https://socialfairy.com/category/ניהול-קהילות/) - ניהול קהילות הוא גישה המתייחסת לאנשים המקיפים את המותג כקהילה חיה ומגובשת שיש לה אינטרס משותף (שיכול להיות אחד או כמה). אלינור כהן, מובילת תחום ניהול הקהילות בישראל כבר משנת 2011 ובעלת שם עולמי כאסטרטגית, מנהלת קהילות ומסייעת לחברות לצמוח.
- [עברית](https://socialfairy.com/category/hebrew/)
- [BizCatalyst360](https://socialfairy.com/category/featured-stories/bizcatalyst360/)

## Tags

- [Accelerator programs](https://socialfairy.com/tag/accelerator-programs/)
- [B2p](https://socialfairy.com/tag/b2p/)
- [business](https://socialfairy.com/tag/business/)
- [business development](https://socialfairy.com/tag/business-development-2/)
- [business plan](https://socialfairy.com/tag/business-plan/)
- [Community Management](https://socialfairy.com/tag/community-management/)
- [Community Manager](https://socialfairy.com/tag/community-manager/)
- [Content](https://socialfairy.com/tag/content/)
- [Content Marketing](https://socialfairy.com/tag/content-marketing/)
- [Elinor Cohen](https://socialfairy.com/tag/elinor-cohen/) - Elinor Cohen is the founder of the Social Fairy. Elinor is an experienced community manager and social media strategist, spreading some marketing magic and fairy dust all over the web.
- [Engagement Strategy](https://socialfairy.com/tag/engagement-strategy/)
- [Entrepreneurship](https://socialfairy.com/tag/entrepreneurship/)
- [Facebook tips](https://socialfairy.com/tag/facebook-tips/)
- [Fundraising](https://socialfairy.com/tag/fundraising/)
- [Gaming](https://socialfairy.com/tag/gaming/)
- [Guest Posts](https://socialfairy.com/tag/guest-posts/)
- [Leadership](https://socialfairy.com/tag/leadership/)
- [linkedin](https://socialfairy.com/tag/linkedin-2/)
- [Marketing](https://socialfairy.com/tag/marketing/)
- [Online Marketing](https://socialfairy.com/tag/online-marketing/)
- [outsourced community manager](https://socialfairy.com/tag/outsourced-community-manager/)
- [People](https://socialfairy.com/tag/people/)
- [Social Media](https://socialfairy.com/tag/social-media/)
- [Startups](https://socialfairy.com/tag/startups/)
- [Technology](https://socialfairy.com/tag/technology/)
- [thought leadership](https://socialfairy.com/tag/thought-leadership/)
- [Values](https://socialfairy.com/tag/values/)
- [Venture Capital](https://socialfairy.com/tag/venture-capital/)
- [VentureSpell](https://socialfairy.com/tag/venturespell/)
- [writing](https://socialfairy.com/tag/writing/)
- [אלינור כהן](https://socialfairy.com/tag/אלינור-כהן/) - אלינור כהן, פיית הסושיאל, מנהלת קהילות, מומחית מדיה חברתית ותוכן שיווקי. מאמינה באנשים, חובבת חתולים, בשלנית מדופלמת וגיימרית לעת מצוא.
- [אסטרטגיה עסקית](https://socialfairy.com/tag/אסטרטגיה-עסקית/)
- [אסטרטגיה שיווקית לסטארטאפים](https://socialfairy.com/tag/אסטרטגיה-שיווקית-לסטארטאפים/)
- [אסטרטגיית שוק](https://socialfairy.com/tag/אסטרטגיית-שוק/)
- [אסטרטגית שוק](https://socialfairy.com/tag/אסטרטגית-שוק/)
- [מודל עסקי](https://socialfairy.com/tag/מודל-עסקי/)
- [מיצוב](https://socialfairy.com/tag/מיצוב/)
- [מיתוג](https://socialfairy.com/tag/מיתוג/)
- [מנהלת מדיה חברתית](https://socialfairy.com/tag/מנהלת-מדיה-חברתית/)
- [מנהלת קהילות](https://socialfairy.com/tag/מנהלת-קהילות/)
- [ניהול קהילה](https://socialfairy.com/tag/ניהול-קהילה/)
- [ניהול קהילות](https://socialfairy.com/tag/ניהול-קהילות/)
- [פיתוח עסקי](https://socialfairy.com/tag/פיתוח-עסקי/)
- [תכנית עסקית](https://socialfairy.com/tag/תכנית-עסקית/)
- [תכנית שיווק](https://socialfairy.com/tag/תכנית-שיווק/)
- [מיתוג מעסיק](https://socialfairy.com/tag/מיתוג-מעסיק/)
- [קהילות עובדים](https://socialfairy.com/tag/קהילות-עובדים/)

## Testimonial Categories

- [Testimonials category 01](https://socialfairy.com/dt_testimonials_category/testimonials-category-01/)
- [clients](https://socialfairy.com/dt_testimonials_category/clients/)
- [partners](https://socialfairy.com/dt_testimonials_category/partners/)
- [startup founders](https://socialfairy.com/dt_testimonials_category/startup-founders/)
- [workshop & talks attendees](https://socialfairy.com/dt_testimonials_category/workshop-talks-attendees/)

## Album Categories

- [Albums category 01](https://socialfairy.com/dt_gallery_category/albums-category-01/)